Posted tagged ‘citizen’

Name calling ‘Time’

June 8, 2010

aishwariya rai for longines

Tweet: With slogans brands convey the Manufacture’s DNA

Be it any brand. Be it at any price. A watch tells the same time whatever dial it holds. However complicated it is? Yes, a branded and widely promoted/ advertised watch gives the wearer the feeling that s/he wears something what others haven’t been able to lay their hands on. When a timepiece becomes a product and acquires its an identity of its own a need arises to give it a personality.

T-I-M-E. Just four words. W-A-T-C-H. Five words. Interestingly, every watch manufacturer sees the word differently and conveys a message which is unique to its brand. We bring the catchphrases–the brands identify with.

Patek Philippe Begin Your Tradition

Carl F Bucherer For people who do not go with the times

Citizen Making of a Legend

Vacheron Constantin Dedicated to Perfection

Seiko Dedicated to Perfection

Richard Mille A Racing Machine on the Wrist

Hermes An Hermes Watch has time on its side

Chopard Time, incomparably crafted

Tag Heuer What are you made of?

Audemars Piguet The Watch of your life

Breitling Instruments for Professionals

Longines Elegance is an attitude

Breguet Sir Winston Churchill, from 1901, a client of Breguet

Citizen’s Time Watch

May 20, 2010

Tweet: Citizen’s radio-controlled watch

How about a radio controlled watch? Yes, you read it right.

Citizen’s (Calibre H610) is the Company’s first analogue chronograph capable of receiving standard time radio waves from multiple stations.

citizen's radio controlled watch

A radio controlled watch receives standard time radio waves that are broadcasted from radio wave transmitters and uses these waves to automatically correct the time and date.

The watch is designed to receive standard time radio-waves from five stations including Germany, the U.S.A., Japan (east and west), and China. As a result, it not only offers greater accuracy but added convenience too.

For world time, users can choose from 26 cities and UTC (Coordinated Universal Time). Simply turn the dial disk using the crown to switch the city. Doing this allows you to easily adjust the hour and second hands to the time zone of the city selected.

The pilot’s slide rule dial ring located beneath the glass and the precise 1/5 sec. chronograph symbolise the concept of an elaborate and masculine design that imparts the image of an airplane cockpit.

As the new radio control watch comes with an ‘Eco-Drive’ platform, it keeps running on any kind of light. Whenever exposed to any source of light, the watch charges itself and sustains even when kept in dark for some time. Price Rs. 66 k.

Available at Citizen outlet, T: (022)32648008b

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