Posted tagged ‘Artya’

Dinosaur Poop Watch

March 17, 2010

Briefly: Swiss watchmaker Artya presents a timepiece made of fossilized dinosaur dung

artya corpolite

You have come across dials made of meteorite, moon dust and now a timepiece made almost entirely of dinosaur poop. Swiss watchmaker and designer Artya and designer Yvan Arpa presents its horological creation crowned with a dinosaur’s coprolite dial at Basel World 2010.

The fossilised dung used in the watch’s creation came from a plant eater that lived in what is modern-day United States some 100 million years ago. The strap, on the other hand, was fashioned out of American cane toad with an ardillon buckle.

According to an Artya corporate press release, “A relic of the Jurassic period, it has taken millions of years for this organic substance to embrace its present warm and matchless tints. Designed with an understated aesthetic sense, the dial is free of indexes or any other pointless features. In its mineral aspect, it forcefully underscores the pristine strength emanating from the very dawn of life. As a true memento, it is encircled in a round case sculpted in stainless steel grade 316 or, as an affirmation to its prehistoric lineage, in bronze with its characteristic blazing hues.”

The timepiece features self-winding mechanical movement; hour, minute, and second functions; a rotor polished with sodium bicarbonate; a 40-plus hour power reserve; non-reflective sapphire coating; water resistance to 30-meters and a two-year warranty.

The timepiece with limited edition of one piece will be valued at $11,290. Well, it’s not every day you can buy a watch made from fossilized dinosaur poop?